The Spedian Blog

07 DEC

Shock news about food waste spread using Spedian™ panels on bin lorries


Shock news about food waste spread using Spedian™ panels on bin lorries

Shocking news about the amount of food wasted in Derby is being delivered to residents by a campaign on the sides of bin lorries.

Four of Derby City Council’s refuse trucks have been fitted with Spedian™ vehicle graphics that highlight the issue.

Beside a cartoon image of a wheelie bin runs the stark message: “A third of the rubbish in your black bin is food. Love food. Hate waste. Save money.”

A graphic running alongside shows that while people cannot avoid putting some food into their black bins, most food waste is preventable…

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24 OCT

People prompted to have their say by campaign on bin lorries using Spedian™ panels


People living and working in South Northamptonshire have been urged to join in a key public consultation – by messages displayed on bin lorries.

Refuse trucks were used for three weeks in a short campaign to prompt people to comment on proposals to reorganise local government county-wide.

The campaign message was paraded around in front of almost every home in the South Northamptonshire Council area during normal bin collection rounds. The bin lorry poster campaign was easy to organise because four had already been fitted with Spedian™ quick change vehicle graphics…

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19 OCT

How your truck and van graphics can be as effective as TV advertising


Television is thought of as being the most powerful form of advertising by many, but it is also a very expensive way to get your message across.

If you operate a commercial vehicle fleet, you will already know that your truck and van signs are seen. But how can you make them work harder, standing out from the crowd and reaching your target audience in large numbers?

By using your commercial vehicles and the versatile, changeable, reusable Spedian™ vehicle graphic system alongside Roadvert™’s unique Audience Predictor, this is guaranteed to achieve great results, in a cost-effective manner...

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02 OCT

Local authorities beat the budget squeeze with Spedian changeable vehicle graphics


Local authorities beat the budget squeeze with Spedian changeable vehicle graphics

As council budgets across the UK continue to feel the pinch, the Spedian system is helping many local authorities maximise marketing opportunities by using their refuse truck fleets to spread promotional messages – changing and reusing them as often as they want.

The Spedian vehicle graphics framing system boasts high impact prints that are guaranteed for 12 months – they endure even the harshest of winters and the most rigorous cleaning… 

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21 AUG

Why Spedian™ is the Next Generation in Truck Graphics


Why Spedian™ is the Next Generation in Truck Graphics

There are many corporations and local authorities already realising the benefits of using the Spedian™ system for their fleet vehicles. The Spedian™ System really is the next generation in truck graphics; it is cost-effective to change promotions as well as lightweight and simple to install, keeping downtime to a minimum…

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